TO SATISFY OR DELIGHT A SERVICE CUSTOMER IN THE NEW MILLENIUM IN AFRICA?

Author: Prof. Mornay Roberts- Lombard The modern African consumer is much more willing to switch brands…

Correlation between ‘brands’ and good customer service: The Dangote example

For something to be called a ‘brand’, it basically means it has stood the test of…

Complain! Namibian Minister tells customers

Sometimes, just sometimes complaining can be a very good thing! With specific regards to the area…